Measure outreach performance
Review sent emails, replies, meetings and sequence results for the selected client.
How to use it
Choose a period
Use 7, 30 or 90 days and confirm the workspace.
Read setup warnings first
A missing sender or stalled scheduler can explain why activity is absent.
Compare the useful outcomes
Review prospects, sent emails, replies and meetings together. Check active sequences and credit usage for context.
Inspect daily and sequence views
Use Sent and replies by day and By sequence to understand when activity happened and which sequence produced results.
Read metric definitions
Expand What these numbers mean before comparing rates or reconciling them with another system.
What to know
Measurement limitations
Opens are approximate. SMTP does not provide SendGrid’s delivery/open reporting. A dash with no denominator is different from a measured zero-percent rate.
Meetings
Meetings reflect prospects marked Meeting booked. They are not proof that a calendar meeting was attended.
Different time bases
Daily charts place events on the UTC day they happened. Period totals can follow emails sent in the selected period; the two views need not be identical.
If something does not work
If figures differ from a provider dashboard, compare timeframe, timezone, event definition and provider coverage before assuming data was lost.